MEDIA KIT 2018
Introducing Seeing Southern
Seeing Southern is an online magazine of first-hand accounts written exclusively by editor and author Judy Garrison and featuring photography by Len Garrison. Launched in 2013 with a print, website and social media presence, Seeing Southern has written about and photographed people and places in the South, throughout the United States as well as internationally. Both are freelancers and members of the International Food Wine & Travel Writers Association (IFWTWA) and the Society of American Travel Writers (SATW), two of the most prestigious professional travel organizations in the world. Their work can be found in the following publications: Georgia Connector Magazine (Editor: Judy Garrison); Peach State Publications (Editor: Judy Garrison; Primary Photographer: Seeing Southern); Deep South Magazine; Blue Ridge Country (bi-monthly online column); US Airways Inflight Magazine; GoNomad; Interval International Travel Magazine; Simply Buckhead; WHERE, BBC TRAVEL, 17th South, AAA and others. Judy is the author of North Georgia Moonshine: A History of the Lovell Family and Other Liquor Makers, an Arcadia Publishing July 2015 release.
Our Story and Vision
We inspire men and women, travelers of all ages, to explore local and far-away destinations. We tell stories of those who have shaped a particular destination, providing a more intimate look at culture and traditions. We offer travel suggestions, hints and tips for weekend getaways to weeks abroad. However, we offer more than lists or highlights; we dig deeper into the location’s history, giving you a reason to want to be there.
Through images and words, we tell the complete story.
Portfolio
Find an updated listing of Seeing Southern’s work on their Portfolio page on this website.
Audience
Seeing Southern targets baby boomers (ages 52-65) who find themselves with the desire and ability to travel and make discovery an important part of their lives. Most still work at a full time job, but more and more, they are taking single days off, spending long weekends, and possibly setting aside two-to-three weeks out of the year (at different intervals) to search for unique destinations and quality experiences.
We ARE this demographic.
Reach
Average monthly unique visitors: 21K
Average monthly page views: 35K
Demographic: 45% female; 54% male
(Google Analytics)
80 percent of traffic comes from
social media sources.
Social Media
Seeing Southern covers several platforms in the social media world, including a monthly email newsletter. Monthly numbers continue to rise as more content is created. Find us here:
Facebook (3 accounts): We utilize four separate Facebook accounts (professional and personal); the primary travel site is Seeing Southern where all our travel updates are posted.
Judy Garrison: 1,400 followers
Seeing Southern: 1,800 followers
Seeing Southern Photography: 700 followers
Twitter (2 accounts)
JudyHGarrison: 1,702 followers; 4,858 tweets
Seeing Southern: 7K followers; 4,606 tweets
Instagram
Seeing Southern: 1,600 followers
Pinterest
Seeing Southern: 383 followers; 3.8K pins
Custom Social Posts
All social posts across each platform are designed for sharing as well as discovery by others. Content is crafted in the voice of Seeing Southern and communicates the brand and inspires readers to share content. Research regarding each story, destination and partners are made prior to posting, ensuring that each post garners the most traffic possible.
Recognition
Society of American Travel Writers
International Food Wine and Travel Writers Association
2018 Travel Itinerary
February - North Carolina
March - Costa Rica
May - Hilton Head, SC
Montreal, Canada
July - Travels through North Carolina
September -Halkidiki, Greece
December - Amsterdam to Basel
Up Close with Judy and Len
Although their history is brief, it is no less inspiring. Their union had perfect timing. They are the best of both worlds – Judy’s Southern laid-back charm and Len’s Sicilian/Jersey-tude. They like to think they are more than boiled peanuts and gooey lasagna, but admit, those are two very good parts. Judy is a writer – always has been, and Len, a master IT specialist. After falling in love with each other, they fell in love with the power of photography and the weight it has when combined with Judy’s words. Continuing her writing and editing, Judy commands the words, and Len completes her story with complementary images. They travel the South – and the world – in search of narratives which capture the culture and spirit of incredible places and unforgettable people.
Praise for Seeing Southern
Seeing Southern always brings the viewer deep into the experience. Their photography captures its heart and soul. Whether it is an intimate park wedding, a Civil War battle (reenactment of course), or a stroll along the beaches of Bermuda, you are treated to a visual journey leaving you with the memory of practically being there yourself.
~Bennett Brian, photographer, Atlanta
Judy has a way of drawing her readers into a place and making you want to be there.
~Rick LaMangue, Team One, Suwanee, Ga.
When journalists research a story with genuine interest and passion for the subject, the results are usually excellent. Judy didn’t leave a photo on the table. Her story about The King and Prince AND St. Simons Island is spot-on. She’s a MARVELOUS
journalist and photographer.
~Leigh Cort, publicist, The King and Prince
Ponte Vedra Beach, Fla.
I've been covered by the media dozens of times and I've almost never been so accurately and thoughtfully depicted in print. Judy and [her husband] also did a great job communicating with my students in a professional and thoughtful way.
~Charles Parrott, Department of Theatre & Performance Studies, Kennesaw State University, Kennesaw, Ga.
Captivating! Packed with emotions! Portraits framed with an artist's insight and vision!
Worthy of documentary status!
~Carlene Holder, Charlotte, North Carolina
Hemingway said "there is nothing to writing. All you have to do is sit down at a typewriter and bleed."
This came to mind because Judy has a way of creating a tone and atmosphere so palpable you can almost touch it. She put her blood, sweat and tears into it.
She's amazing.
~Jessica B. Adamson, Statham, Georgia
Contact Information
Judy and Len Garrison
P.O. Box 277
Farmington, Ga. 30638
770.356.1358
seeingsouthern.com
seeingsouthernphotography.com
seeingsouthern@gmail.com
judy@seeingsouthern.com
len@seeingsouthern.com
info@seeingsouthern.com
licensed and insured
Seeing Southern is an online magazine of first-hand accounts written exclusively by editor and author Judy Garrison and featuring photography by Len Garrison. Launched in 2013 with a print, website and social media presence, Seeing Southern has written about and photographed people and places in the South, throughout the United States as well as internationally. Both are freelancers and members of the International Food Wine & Travel Writers Association (IFWTWA) and the Society of American Travel Writers (SATW), two of the most prestigious professional travel organizations in the world. Their work can be found in the following publications: Georgia Connector Magazine (Editor: Judy Garrison); Peach State Publications (Editor: Judy Garrison; Primary Photographer: Seeing Southern); Deep South Magazine; Blue Ridge Country (bi-monthly online column); US Airways Inflight Magazine; GoNomad; Interval International Travel Magazine; Simply Buckhead; WHERE, BBC TRAVEL, 17th South, AAA and others. Judy is the author of North Georgia Moonshine: A History of the Lovell Family and Other Liquor Makers, an Arcadia Publishing July 2015 release.
Our Story and Vision
We inspire men and women, travelers of all ages, to explore local and far-away destinations. We tell stories of those who have shaped a particular destination, providing a more intimate look at culture and traditions. We offer travel suggestions, hints and tips for weekend getaways to weeks abroad. However, we offer more than lists or highlights; we dig deeper into the location’s history, giving you a reason to want to be there.
Through images and words, we tell the complete story.
Portfolio
Find an updated listing of Seeing Southern’s work on their Portfolio page on this website.
Audience
Seeing Southern targets baby boomers (ages 52-65) who find themselves with the desire and ability to travel and make discovery an important part of their lives. Most still work at a full time job, but more and more, they are taking single days off, spending long weekends, and possibly setting aside two-to-three weeks out of the year (at different intervals) to search for unique destinations and quality experiences.
We ARE this demographic.
Reach
Average monthly unique visitors: 21K
Average monthly page views: 35K
Demographic: 45% female; 54% male
(Google Analytics)
80 percent of traffic comes from
social media sources.
Social Media
Seeing Southern covers several platforms in the social media world, including a monthly email newsletter. Monthly numbers continue to rise as more content is created. Find us here:
Facebook (3 accounts): We utilize four separate Facebook accounts (professional and personal); the primary travel site is Seeing Southern where all our travel updates are posted.
Judy Garrison: 1,400 followers
Seeing Southern: 1,800 followers
Seeing Southern Photography: 700 followers
Twitter (2 accounts)
JudyHGarrison: 1,702 followers; 4,858 tweets
Seeing Southern: 7K followers; 4,606 tweets
Seeing Southern: 1,600 followers
Seeing Southern: 383 followers; 3.8K pins
Custom Social Posts
All social posts across each platform are designed for sharing as well as discovery by others. Content is crafted in the voice of Seeing Southern and communicates the brand and inspires readers to share content. Research regarding each story, destination and partners are made prior to posting, ensuring that each post garners the most traffic possible.
Recognition
Society of American Travel Writers
International Food Wine and Travel Writers Association
2018 Travel Itinerary
February - North Carolina
March - Costa Rica
May - Hilton Head, SC
Montreal, Canada
July - Travels through North Carolina
September -Halkidiki, Greece
December - Amsterdam to Basel
Up Close with Judy and Len
Although their history is brief, it is no less inspiring. Their union had perfect timing. They are the best of both worlds – Judy’s Southern laid-back charm and Len’s Sicilian/Jersey-tude. They like to think they are more than boiled peanuts and gooey lasagna, but admit, those are two very good parts. Judy is a writer – always has been, and Len, a master IT specialist. After falling in love with each other, they fell in love with the power of photography and the weight it has when combined with Judy’s words. Continuing her writing and editing, Judy commands the words, and Len completes her story with complementary images. They travel the South – and the world – in search of narratives which capture the culture and spirit of incredible places and unforgettable people.
Praise for Seeing Southern
Seeing Southern always brings the viewer deep into the experience. Their photography captures its heart and soul. Whether it is an intimate park wedding, a Civil War battle (reenactment of course), or a stroll along the beaches of Bermuda, you are treated to a visual journey leaving you with the memory of practically being there yourself.
~Bennett Brian, photographer, Atlanta
Judy has a way of drawing her readers into a place and making you want to be there.
~Rick LaMangue, Team One, Suwanee, Ga.
When journalists research a story with genuine interest and passion for the subject, the results are usually excellent. Judy didn’t leave a photo on the table. Her story about The King and Prince AND St. Simons Island is spot-on. She’s a MARVELOUS
journalist and photographer.
~Leigh Cort, publicist, The King and Prince
Ponte Vedra Beach, Fla.
I've been covered by the media dozens of times and I've almost never been so accurately and thoughtfully depicted in print. Judy and [her husband] also did a great job communicating with my students in a professional and thoughtful way.
~Charles Parrott, Department of Theatre & Performance Studies, Kennesaw State University, Kennesaw, Ga.
Captivating! Packed with emotions! Portraits framed with an artist's insight and vision!
Worthy of documentary status!
~Carlene Holder, Charlotte, North Carolina
Hemingway said "there is nothing to writing. All you have to do is sit down at a typewriter and bleed."
This came to mind because Judy has a way of creating a tone and atmosphere so palpable you can almost touch it. She put her blood, sweat and tears into it.
She's amazing.
~Jessica B. Adamson, Statham, Georgia
Contact Information
Judy and Len Garrison
P.O. Box 277
Farmington, Ga. 30638
770.356.1358
seeingsouthern.com
seeingsouthernphotography.com
seeingsouthern@gmail.com
judy@seeingsouthern.com
len@seeingsouthern.com
info@seeingsouthern.com
licensed and insured
